Once branded, your business might expand, change industries, add new market segments, etc. and your branding needs to be paralleled throughout any changes. The greatest way to ensure that your tried and true branding stays cohesive is through a comprehensive branding guide. Within the branding guide, any new design/creative employees will have clear instructions on logo placement, fonts/typographical elements, composition of contextual visual content on the same plane, image requirements, color requirements, etc.
SEMGeeks is extremely detailed in our approach to branding guides. No element can be left unmentioned and we ensure that our branding guides will provide for the most comprehensive coverage on all branding aspects.